logitech wanted a splashy + sexy hero piece that spoke to hardcore gamers. Our hook was the android-like connection between you and your gaming gear. No friction, all fun. I worked on this script with the awesome crew at Los York, wrote featurettes for other devices, and a few PDPs.
Featurettes had their own distinct visual style.
Your boy isn’t afraid of writing some long-form content to get the job done. Here’s the proof.